The case for culture in business, as clearly and forcefully as I can make it

It puts the “case for in business” as forcefully as I can make it. (NB I’m not talking about corporate culture here. I’m talking about culture as in “culture creative.”)

 

 

Curated from cultureby.com

Anthropologist Grant McCracken looks at the importance of culture in the creative process. There’s an interesting point here for L&D. How does L&D draw from the organisational culture and contribute to it?

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