Editor’s note: There are some interesting nuggets in here for L&D folk. In particular, the way in which storytelling changes in VR – the narrative develops with you as an active participant. That is fundamentally different to storytelling as we do it now.
Editor’s note: Great tips here on how to use a ‘through-line’ to make the stories you tell more compelling.
Editor’s note: In this article there are some good examples of how companies harness stories to improve customer experience. There is also a good example of how a leader used the ‘backstory’ to help colleagues understand his mission.
Editor’s note: There’s a lot of talk about how to use storytelling in business across the business media. This is one of the better articles on storytelling using the recent Budweiser Super Bowl advert as an example.
Editor’s note: A look at how storytelling and in particular how Ford has kept a narrative going that has helped it through the most recent financial downturn.
Editor’s note: Lots of good points here – be aware that there are some great apps that can help simplify some of the process.
Editor’s note: Here’s how DoSomething.org go from 350 million data points to organisational change, and how organizations grappling with similarly huge amounts of information can do the same.
Editor’s note: If storytelling is a key part of learning then cartoons are just one of the many tools we can use to create and share more compelling content.
Editor’s note: L&D manager Sukh Pabial lays down a storylling challenge for the L&D community.
Editor’s note: Put together the classic ‘dramatic arc’ outlined by the German playwright Gustav Freytag 150 years ago with neurochemicals like cortisol and oxytocin and you have a truly engaging story.